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Google Performance Max Ads

Google Ads Performance Max
GOOGLE PERFORMANCE MAX ADS

Multiply your results with Performance Max

With a single Performance Max campaign, reach the right audience wherever they’re browsing. Work together with Google’s AI to drive better results across all of Google’s advertising channels and inventory from a single campaign.
PERFORMANCE MAX ADS ADVANTAGES

The best of Google, all-in-one

One campaign, every Google channel

With a single Google Ads Performance Max campaign, reach the customers most likely to buy from you wherever they’re browsing — on Search, YouTube, Gmail, Maps, Display and Discovery.

Google Ads Performance Max Cross-Channel

Connect with consumers that are ready to buy

Using Performance Max best practices, you can boost conversions and sales. Performance Max campaigns automate your bidding and determine where your ads show up so you can reach customers when they’re most likely to buy, maximizing your ROI.

Google Ads Performance Max Reach New Customers

Combine your expertise with Google AI

You provide your marketing goal, ad assets, and budget, and Performance Max uses Google AI to get your ad in front of the right customers, at the right time.

Google Ads Performance Max You and Google AI
PERFORMANCE MAX AI ADS

Google’s AI is your business multiplier

Multiply your customer connections

Reach more converting customers across Search, YouTube, Display, Discover, Gmail and Maps. Market at the speed of today’s consumers and meet them where they are, no matter how unpredictable.
Google Ads Performance Max Reach

Multiply your results

Get more from your budget by capturing the highest-ROI conversion opportunities across channels. Unlock new customer segments and pockets of demand to drive growth.
Google Ads Performance Max Results

Multiply your insights

Combine your knowledge with Google’s consumer insights to stay on top of fast-changing customer needs and trends as they happen. In return, get more insights and recommendations to inform your strategy.
Google Ads Performance Max Insights

Multiply your expertise

What sets any marketing strategy apart is the human behind it. Share your goals, best creative assets and who your most valuable audiences are to steer AI in the right direction.
Google Ads Performance Max Input
HOW WE MAKE GOOGLE PERFORMANCE MAX ADS WORK FOR YOU

Smarter campaigns, stronger results.

Managing Google Performance Max Ads is more than just setting up campaigns. With us, you get a full-service approach:

STRATEGY

Strategy tailored to your goals and audience

No wasted spend, no generic campaigns. We build a strategy around your business goals so every click brings you closer to the results you actually want — more leads, more sales, more growth.

SETUP

Campaign setup across all networks

Your customers don’t stick to one channel, and neither should your ads. We make sure your brand shows up everywhere they go — from Google searches to YouTube videos to shopping results.

TARGETING

Data-driven keyword and audience targeting

Stop guessing who to target. We use real data to put your ads in front of the right people at the right time — the ones most likely to click, buy, and become loyal customers.

CREATIVES

High-converting ad copy and creatives

An ad isn’t successful unless it persuades. We craft words and visuals that grab attention, spark trust, and drive people to take action — turning browsers into buyers.

OPTIMIZATION

Continuous testing & optimization

Good campaigns don’t just run — they evolve. We test, tweak, and optimize nonstop so your ads keep improving, delivering lower costs and higher returns month after month.

REPORTING

Conversion tracking with transparent reporting

No mysteries, no fluff. We track every click and conversion, then give you clear, simple reports so you always know how your budget is performing.

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WHY CHOOSE PPC WORKS TO MANAGE GOOGLE ADS

Because clicks mean nothing without conversions

With us, every dollar you put into Google Ads works harder.

TESTIMONIALS

Success Snapshot

With a 96% client satisfaction rate, we are committed to delivering exceptional service and results.

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“Partnering with PPC Works for our Google Ads was the best decision we made this year. We went from chasing leads to having a steady flow of high-intent inquiries every week. The best part? Our cost per lead dropped by nearly 40% while our bookings doubled.”

James S. Owner, Fresh Start Cleaning Services

“Our e-commerce store struggled to get noticed online, but with professional Google Ads management, our products now show up at the top of Shopping results. Sales increased 120% in just three months, and the campaign practically paid for itself.”

Emma L. Marketing Director, Style & Co. Fashion

“We needed quality leads, not just clicks. The Google Ads campaigns were laser-focused on the right decision-makers, and it shows. Our pipeline is now filled with warm prospects, and our sales team spends less time chasing dead ends.”

Lucas W. CEO, GrowthBridge B2B Solutions

“I used to think advertising online was too complicated for a small business like ours, but they simplified everything. Our ads are now showing up exactly when people search for gyms in our area. Membership sign-ups have grown 75%, and I finally feel like we’re competing with the big names.”

Sarah P. Manager, FitPro Gym & Wellness

“What impressed me most wasn’t just the results, but the clarity. With proper tracking and transparent reporting, I finally understand where every ad dollar goes. Google Ads no longer feels like a gamble — it’s a growth engine I can trust.”

Olivia R. Founder, BrightNest Interiors
JUMPSTART GOOGLE ADS

Offers to jumpstart your first campaign

Select an offer that fits your monthly budget. You’ll receive your Ads credit after you meet the minimum spend requirement for the offer you selected.

Offer A

$ 615 in Ads credit
  • Spend $640 with Google Ads in the first 60 days to unlock the credit.

Offer B

$ 1300 in Ads credit
  • Spend $2200 with Google Ads in the first 60 days to unlock the credit.

Offer C

$ 2600 in Ads credit
  • Spend $5200 with Google Ads in the first 60 days to unlock the credit.

Request your free consultation to discuss your business and advertising goals. Once your campaigns are launched, the offer will be automatically applied to your account.

FREQUENTLY ASKED QUESTIONS

Google Performance Max Ads FAQ

Performance Max is a goal-based campaign that allows advertisers to use all of their Google Ads inventory in a single campaign. Performance Max helps you drive results based on your conversion goals, helping deliver more conversions and value by optimizing ad performance in real-time and across channels using Smart Bidding.

You can create a single, easy-to-manage Performance Max campaign to promote your products or services by starting with a goal.

With Performance Max, you get more transparent insights like rising search trends with Performance Max. With Google’s real-time understanding of consumer intents and preferences, Performance Max can unlock new customer segments you may not have access to with a different campaign type. Performance Max asset reporting can help you understand which creatives are impacting performance and help you optimize campaign creatives to drive ROI.

Yes, Google AI powers Performance Max to maximize your campaign’s results. Google AI is used across bidding, budget optimization, audiences, creatives, attribution, and more. They’re all informed by your specific advertising objective, your creative assets, audience signals, and optional data feeds you provide.

TYPES OF GOOGLE ADS YOU CAN RUN

Google Ads gives you many ways to be seen and formats that fit your goals

Wherever your customers go, Google Ads follows.

Google Ads Performance Max Campaigns

Make the most of Google Ads

With Performance Max, you get the best of Google all-in-one. Powered by Google’s AI, reach valuable customers most likely to buy from you wherever they’re browsing – on Search, Display, YouTube and more – from a single campaign.

Google Ads Demand Gen

Find and convert consumers

Create and convert new demand on YouTube, Discover, and Gmail with visual storytelling tailored to specific audiences.
Google Ads Search Campaigns

Start with search

Help drive sales, leads, or site traffic by getting your business in front of people who are actively searching Google for products or services you offer.
Google Ads Display Campaigns

Engage the eye

Build awareness and consideration with memorable, visually engaging ads that reach your audience when they’re online, checking Gmail, or using mobile apps.
Google Ads Shopping Campaigns

Offer up your inventory

Show up when people are shopping with visually engaging product listings and let them know what you have in stock to drive more sales.
Google Ads Video Campaigns

Bring your brand to life with video

Boost awareness of your brand, follow up with former ad viewers, and reach potential customers while they’re watching or searching for videos on YouTube.
Google Ads App Campaigns

Promote your app

Reach people who are interested in apps like yours to drive installs or choose to re-engage current users to drive more in-app actions.

Google Ads App Campaigns

Get more customers

Maximize visibility in local search and build confidence with a Google badge. With Local Services Ads, you only pay for customers – not clicks.
LET'S GET STARTED

Start Advertising on Google Ads

Don’t settle for being invisible online. With Google Ads, your brand can be everywhere your customers spend their time – and with our expertise, you’ll turn that visibility into real growth.

Speak to one of our experts and we’ll provide easy first steps to jumpstart your campaign.